Marketing is Not a One-Time Event

small business marketing plan

Developing an integrated, ongoing marketing program is a challenge for companies of all sizes. Larger companies typically have a whole department or ad agency devoted to marketing, and smaller ones may just have a handful of staff loosely involved with marketing… or maybe, just the principal. No matter the staffing levels, the need for consistent […]

How to Maintain Your Focus on Business During the Summer Months

summer business

We are finally getting to enjoy the warm weather and long days that signify the spring and summer seasons. It’s been slow in coming, and because we wait so long for summer to arrive it is no wonder we want to enjoy every single second of it. It certainly can be difficult to concentrate and […]