Achieve a Better Work-Life Balance

For an entrepreneur or solo practitioner, it’s possible to work 24 hours a day. You could easily be answering emails at eleven pm and managing your marketing at midnight. Work is like water that way, it fills up as much space as you give it. And, while you have professional goals you’re striving to achieve, […]

THE IMPORTANCE OF A FIRST IMPRESSION: Haven’t You Outgrown The Coffee Shop?

You’re self-employed, running your business from home, and you’ve piqued the interest of a large prospect. THE GOOD NEWS: Their VP is in town and has agreed to a face-to-face meeting to hear more about you and your services. THE BAD NEWS: Since their office is an hour away, he’ll just come to you. UH […]

THE HUMAN TOUCH: Five ways a virtual receptionist can help your business grow

Communication is the lifeblood of your business. In today’s automated world, the customer experience – whether positive or negative – can impact decision-making, even from the very first interaction. Imagine the following scenario: you meet someone at a networking event who mentions an immediate need for a service you provide. Impressed by your elevator pitch, he […]